Abaid Ullah Zafar

Social media and sustainable purchasing attitude: Role of trust in social media and environmental effectiveness

Abaid Ullah Zafar, Jie Shen, Muhammad Ashfaq et al. · Journal of Retailing and Consumer Services · 2021 · 175 citations

Socially Responsible Product, Social Media, Green Marketing +12

The role of blockchain-enabled traceability, task technology fit, and user self-efficacy in mobile food delivery applications

Khuram Shahzad, Qingyu Zhang, Abaid Ullah Zafar et al. · Journal of Retailing and Consumer Services · 2023 · 96 citations

Marketing, Food Traceability, Fintech +14

Why DO citizens engage in government social media accounts during COVID-19 pandemic? A comparative study

Tahir Islm, Hu Meng, Abdul Hameed Pitafi et al. · Telematics and Informatics · 2021 · 73 citations · Full text

Participatory Surveillance, Social Networks, Social Media +9

Understanding Ant Forest continuance: effects of user experience, personal attributes and motivational factors

Muhammad Ashfaq, Qingyu Zhang, Abaid Ullah Zafar et al. · Industrial Management & Data Systems · 2021 · 50 citations · Full text

Customer Satisfaction, Behavioral Decision Making, Ant Forest Continuance +23

Pre- to post-adoption of blockchain technology in supply chain management: Influencing factors and the role of firm size

Khuram Shahzad, Qingyu Zhang, Muhammad Ashfaq et al. · Technological Forecasting and Social Change · 2023 · 45 citations

Blockchain Technology, Business, Education +9