Zhenyuan Liu

Greenwashing and market value of firms: An empirical study

Mao Xu, Ying Kei Tse, Ruoqi Geng et al. · International Journal of Production Economics · 2025 · 61 citations · Full text

Management, Strategic Management, Strategy +17

Intellectual property protection, technological innovation and enterprise value—An empirical study on panel data of 80 advanced manufacturing SMEs

Zhenyuan Liu, Renyan Mu, Shuhua Hu et al. · Cognitive Systems Research · 2018 · 49 citations

Management, Innovation Management, Technology Management +17

Leveraging customer engagement to improve the operational efficiency of social commerce start-ups

Zhenyuan Liu, Shuihua Han, Chao Li et al. · Journal of Business Research · 2021 · 42 citations · Full text

Business, Marketing, Marketing Management +16

Mapping the relationship between social media usage and organizational performance: A meta-analysis

Zhenyuan Liu, Ruoqi Geng, Ying Kei Tse et al. · Technological Forecasting and Social Change · 2022 · 28 citations

Social Sciences, Management Information Systems, Organizational Behavior +11

Leveraging Digital Twins to Support Industrial Symbiosis Networks: A Case Study in the Norwegian Wood Supply Chain Collaboration

Zhenyuan Liu, Daniel Wilhelm Hansen, Ziyue Chen · Sustainability · 2023 · 28 citations · Full text

Management, Operations Management, Supply Chain Management +16