Concepedia

Nripendra P. Rana

NP

Statistics

Publications

2

Citations

67

H-Index

2

Active since

2021

Affiliations

ICFAI Business School(Current)

Nripendra P. Rana is an author at ICFAI Business School specializing in customer satisfaction, business, and management.

Top concepts

BusinessMarketingManagementConsumer BehaviorConsumer ResearchCustomer SatisfactionCultureGlobalizationBrand AwarenessConsumer Culture

Publications per year

2021–2021

2

Publications

2

Influence of consumer cosmopolitanism on purchase intention of foreign vs local brands: a developing country perspective

Ankur Srivastava, Nitin Gupta, Nripendra P. Rana · International Journal of Emerging Markets · 2021 · 40 citations · Full text

Customer Satisfaction, International Marketing, Structured Questionnaire +18

Propagation of online consumer perceived negativity: Quantifying the effect of supply chain underperformance on passenger car sales

A.R. Singh, Mamata Jenamani, Jitesh J. Thakkar et al. · Journal of Business Research · 2021 · 27 citations · Full text

Customer Satisfaction, Online Customer Behavior, Digital Marketing +15

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