Concepedia

Chundong Zheng

CZ

Statistics

Publications

4

Citations

105

H-Index

4

Active since

2018

Affiliations

Tianjin University(Current)

Chundong Zheng is an author at Tianjin University specializing in management, interactive marketing, and marketing.

Top concepts

ManagementBusinessMarketingSocial SciencesInteractive MarketingPersuasionConsumer BehaviorConsumer ResearchDigital MarketingBehavioral Decision Making

Publications per year

2018–2020

4

Publications

4

Sharing achievement and social entrepreneurial intention

Wenqing Wu, Hongxin Wang, Chun‐Wang Wei et al. · Management Decision · 2020 · 42 citations

Engineering, Social Entrepreneurial Self-efficacy, Mba Students +19

Influence of thinking style and attribution on consumer response to online stockouts

Ke Ma, Tong Chen, Chundong Zheng · Journal of Retailing and Consumer Services · 2018 · 26 citations

Consumer Response, Online Customer Behavior, Behavioral Decision Making +15

Data-driven online service supply chain: a demand-side and supply-side perspective

Lei Li, Shaojun Ma, Chundong Zheng et al. · Journal of Enterprise Information Management · 2020 · 23 citations

Marketing Analytics, Supply Chain Optimization, Machine Learning +22

Management response to negative comments, psychological distance and product nature: a consumer perspective

Chundong Zheng, Liping Yuan, Xuemei Bian et al. · European Journal of Marketing · 2020 · 14 citations

Customer Satisfaction, Behavioral Decision Making, Consumer Study +22

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