Concepedia

Jing Zhang

JZ

7

Publications

238

Citations

7

H-Index

2001

Active since

Affiliations

Kookmin University(Current)

Sungkyunkwan University

Jing Zhang is an author at Kookmin University specializing in communication, social media, and arts.

Top concepts

ArtsSocial MediaCommunicationMarketingManagementNeuroscienceMedia MarketingSocial SciencesSocial ComputingCognitive Science

Publications per year

2001–2024

7

Publications

7

DQB1*0301 and DQB1*0601 Modulate Narcolepsy Susceptibility in Koreans

Seung‐Chul Hong, Ling Lin, Betty Lo et al. · Human Immunology · 2006 · 74 citations

Neurological Disorder, Neurology, Neuroscience +3

Driver cognitive workload estimation: a data-driven perspective

Yilu Zhang, Y. Owechko, Jing Zhang · 2005 · 67 citations

Engineering, Machine Learning, Cognition +20

Brain buzz for Facebook? Neural indicators of SNS content engagement

Jing Zhang, Jin Ho Yun, Eun‐Ju Lee · Journal of Business Research · 2020 · 32 citations

Cognitive Science, Social Media, Brain Function +13

Balancing identity diversity and product contexts: Understanding consumer trust in AI-enhanced chatbot services

Jing Zhang · Journal of Retailing and Consumer Services · 2024 · 21 citations

“Two Rivers” brain map for social media marketing: Reward and information value drivers of SNS consumer engagement

Jing Zhang, Eun‐Ju Lee · Journal of Business Research · 2022 · 20 citations

Social Media, Digital Marketing, Media Marketing +13

Rows per page

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