Concepedia

Norfaridatul Akmaliah Othman

NA

16

Publications

522

Citations

12

H-Index

2014

Active since

Affiliations

Technical University of Malaysia Malacca(Current)

Binus University

Islamic University of Indonesia

Norfaridatul Akmaliah Othman is an author at Technical University of Malaysia Malacca specializing in management, marketing, and business.

ORCID

Top concepts

Publications per year

2014–2023

16

Publications

16

The awareness of environmentally friendly products: The impact of green advertising and green brand image

Doni Purnama Alamsyah, Norfaridatul Akmaliah Othman, Hayder Alhadey Ahmed Mohammed · Management Science Letters · 2020 · 176 citations · Full text

Green awareness through environmental knowledge and perceived quality

Doni Purnama Alamsyah, Norfaridatul Akmaliah Othman, Muhammed Hariri Bakri et al. · Management Science Letters · 2020 · 41 citations · Full text

The antecedent model of green awareness customer

Doni Purnama Alamsyah, Rudy Aryanto, Iston Dwija Utama et al. · Management Science Letters · 2020 · 38 citations · Full text

Social Media Marketing And Online Small And Medium Enterprises Performance: Perspective Of Malaysian Small And Medium Enterprises

Haslinda Musa, Namirah Ab Rahim, Fadhlur Rahim Azmi et al. · Universiti Utara Malaysia Institutional Repository (Universiti Utara Malaysia) · 2016 · 36 citations · Full text

Digital Marketing: Implementation of Digital Advertising Preference to Support Brand Awareness

Doni Purnama Alamsyah, Indriana Indriana, Chyntia Ika Ratnapuri et al. · Academy of strategic management journal/Academy of Strategic Management journal · 2021 · 34 citations

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