2
Publications
86
Citations
2
H-Index
2019
Active since
Affiliations
Universitas Teknologi Nusantara(Current)
Iston Dwija Utama is an author at Universitas Teknologi Nusantara specializing in small business marketing, interactive marketing, and business.
Top concepts
DesignBusinessMarketingManagementTechnologyCommunicationBrand StrategyDigitalizationMedia MarketingBrand Development
Publications per year
2019–2020
2
2
The antecedent model of green awareness customer
Doni Purnama Alamsyah, Rudy Aryanto, Iston Dwija Utama et al. · Management Science Letters · 2020 · 38 citations · Full text
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