Miao Zhu

Statistics

Publications

Citations

175

H-Index

Active since

2015

Affiliations

Huazhong University of Science and Technology(Current)

Miao Zhu is an author at Huazhong University of Science and Technology specializing in international business, international market orientation, and export marketing.

Publications per year

2015–2023

Publications

Market orientation, product innovation and export performance: evidence from Chinese manufacturers

Jing Zhang, Miao Zhu · Journal of Strategic Marketing · 2015 · 74 citations

Management, International Business, Marketing +15

How brand orientation impacts B2B service brand equity? An empirical study among Chinese firms

Jing Zhang, Yanxin Jiang, Rizwan Shabbir et al. · Journal of Business and Industrial Marketing · 2016 · 61 citations

Business, Marketing, Marketing Management +16

A Study on the Effect of Traditional Chinese Exercise Combined With Rhythm Training on the Intervention of Older Adults With Mild Cognitive Impairment

Menglong Zhu, Lili Huang, Miao Zhu et al. · American Journal of Alzheimer s Disease & Other Dementias® · 2023 · 23 citations · Full text

Medicine, Geriatric Medicine, Rehabilitation Medicine +17

Perceived environmental turbulence, strategic orientations and new product success

Jing Zhang, Yanxin Jiang, Miao Zhu · Journal of Advances in Management Research · 2015 · 17 citations

Management, International Business, Strategic Management +15

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