Yong-Quan Li

How airline service quality determines the quantity of repurchase intention - Mediate and moderate effects of brand quality and perceived value

Lu Chen, Yong-Quan Li, Chih‐Hsing Liu · Journal of Air Transport Management · 2018 · 131 citations

Customer Satisfaction, Service Quality, Airline Service Quality +10

Critical factors identification and prediction of tourism and hospitality students' entrepreneurial intention

Shu-Ning Zhang, Yong-Quan Li, Chih‐Hsing Liu et al. · Journal of Hospitality Leisure Sport & Tourism Education · 2019 · 72 citations

Tourism Management, Tourism Performance, Motivation +9

The role of problem identification and intellectual capital in the management of hotels’ competitive advantage-an integrated framework

Yong-Quan Li, Chih-Hsing Sam Liu · International Journal of Hospitality Management · 2018 · 64 citations

Tourism Management, Management, Business +8

Sentiment mining of online reviews of peer-to-peer accommodations: Customer emotional heterogeneity and its influencing factors

Rui Li, Yong-Quan Li, Wen-Qi Ruan et al. · Tourism Management · 2022 · 38 citations

Customer Satisfaction, Consumer Research, Communication +17

Who should the spotlight be on? The interactive effects of celebrity endorser type and destination personality

Yan Zhou, Yong-Quan Li, Wen-Qi Ruan et al. · Tourism Management · 2024 · 38 citations

Celebrity Endorser Type, Social Identity, Behavioral Sciences +12