Youwei Wang

Platform-Based Function Repertoire, Reputation, and Sales Performance of E-Marketplace Sellers1

Huifang Li, Yulin Fang, Kai H. Lim et al. · MIS Quarterly · 2019 · 109 citations

Are all signals equal? Investigating the differential effects of online signals on the sales performance of e-marketplace sellers

Huifang Li, Yulin Fang, Youwei Wang et al. · Information Technology and People · 2015 · 89 citations

Customer Satisfaction, Digital Marketing, Consumer Research +19

Impact of Live Chat on Purchase in Electronic Markets: The Moderating Role of Information Cues

Xue Tan, Youwei Wang, Yong Tan · Information Systems Research · 2019 · 87 citations

Customer Satisfaction, Electronic Markets, Consumer Research +21

Consumer Search and Purchase: An Empirical Investigation of Retargeting Based on Consumer Online Behaviors

Zhenling Jiang, Tat Y. Chan, Hai Che et al. · Marketing Science · 2021 · 58 citations

Customer Satisfaction, Search Engine Optimization, Consumer Study +21

Implications of online social activities for e-tailers' business performance

Zhe Qu, Youwei Wang, Shan Wang et al. · European Journal of Marketing · 2013 · 56 citations