Bo Yu

Factors affecting customer intention to return in online shopping: the roles of expectation disconfirmation and post-purchase dissonance

Yun Wang, Bo Yu, Jing Chen · Electronic Commerce Research · 2023 · 29 citations

Customer Satisfaction, Online Customer Behavior, Behavioral Decision Making +15

Lenient vs. stringent returns policies in the presence of fraudulent returns: The role of customers’ fairness perceptions

Jing Chen, Bo Yu, Bintong Chen et al. · Omega · 2023 · 27 citations

Stringent Returns Policies, Consumer Decision Making, Bias +9

The Effect of Formal and Informal External Collaboration on Innovation Performance of SMEs: Evidence from China

Chang Lu, Bo Yu · Sustainability · 2020 · 25 citations · Full text

Education, Informal External Collaboration, Entrepreneurship +16

Acceptance of technological agency: Beyond the perception of utilitarian value

Bo Yu, Rustam Vahidov, Gregory E. Kersten · Information & Management · 2021 · 22 citations

Health Sciences, Behavioral Decision Making, Technology Acceptance Model +14

Supplier selection with information disclosure in the presence of uninformed consumers

Fa Wang, Jing Chen, Yang Hui et al. · International Journal of Production Economics · 2021 · 20 citations

Supply Management, Supplier Relationship, Management +13