Concepedia

Hyeyoung Kim

HK

Statistics

Publications

16

Citations

835

H-Index

15

Active since

2007

Affiliations

University of Minnesota(Current)

University of Florida

University of Georgia

University of Tennessee at Knoxville

Hyeyoung Kim is an author at University of Minnesota specializing in business, consumer behavior, and marketing.

Publications per year

2007–2018

16

Publications

16

Consumer adoption of smart in-store technology: assessing the predictive value of attitude versus beliefs in the technology acceptance model

Hyeyoung Kim, Ji Young Lee, Jung Mee Mun et al. · International Journal of Fashion Design Technology and Education · 2016 · 171 citations

Business, Marketing, Marketing Management +16

“You are too friendly!” The negative effects of social media marketing on value perceptions of luxury fashion brands

Minjung Park, Hyunjoo Im, Hyeyoung Kim · Journal of Business Research · 2018 · 128 citations

Business, Marketing, Marketing Management +16

Consumer need for mobile app atmospherics and its relationships to shopper responses

Yoojung Lee, Hyeyoung Kim · Journal of Retailing and Consumer Services · 2018 · 91 citations

Business, Marketing, Marketing Management +14

The role of IT in business ecosystems

Hyeyoung Kim, Jae-Nam Lee · Communications of the ACM · 2010 · 85 citations

Business, Strategic Management, Strategy +10

Keeping customers shopping in stores: interrelationships among store attributes, shopping enjoyment, and place attachment

Kim K. P. Johnson, Hyeyoung Kim, Jung Mee Mun et al. · The International Review of Retail Distribution and Consumer Research · 2014 · 82 citations

Business, Marketing, Retail Management +15

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