Xin Wang

How Well Do Consumer-Brand Relationships Drive Customer Brand Loyalty? Generalizations from a Meta-Analysis of Brand Relationship Elasticities

Mansur Khamitov, Xin Wang, Matthew Thomson · Journal of Consumer Research · 2019 · 230 citations · Full text

Business, Marketing, Marketing Management +16

A Study of Tourism Motivation, Perceived Value and Destination Loyalty for Macao Cultural and Heritage Tourists

Xin Wang · International Journal of Marketing Studies · 2015 · 45 citations · Full text

Management, Marketing, Tourism Management +17

Does local corruption affect IPO underpricing? Evidence from China

Xin Wang, Di Song · International Review of Economics & Finance · 2021 · 44 citations

Management, Economics, Finance +6

Narrative or non-narrative? The effects of short video content structure on mental simulation and resort brand attitude

Xin Wang, Ivan Ka Wai Lai, Yan Lu et al. · Journal of Hospitality Marketing & Management · 2023 · 42 citations

Management, Hospitality Management, Marketing +17

Perception, Knowledge and Behaviors Related to Typhoon: A Cross Sectional Study among Rural Residents in Zhejiang, China

Wenchao Zhang, Wei Wang, Ying Zhang et al. · International Journal of Environmental Research and Public Health · 2017 · 40 citations · Full text

Public Health, Community Health, Health Behavior +17