Xin Wang

How Well Do Consumer-Brand Relationships Drive Customer Brand Loyalty? Generalizations from a Meta-Analysis of Brand Relationship Elasticities

Mansur Khamitov, Xin Wang, Matthew Thomson · Journal of Consumer Research · 2019 · 220 citations

Marketing, Relationship Marketing, Customer Satisfaction +15

A Study of Tourism Motivation, Perceived Value and Destination Loyalty for Macao Cultural and Heritage Tourists

Xin Wang · International Journal of Marketing Studies · 2015 · 44 citations · Full text

Customer Satisfaction, Tourism Performance, Tourism Supply +17

Does local corruption affect IPO underpricing? Evidence from China

Xin Wang, Di Song · International Review of Economics & Finance · 2021 · 41 citations

Public Finance, International Finance, Finance +4

Perception, Knowledge and Behaviors Related to Typhoon: A Cross Sectional Study among Rural Residents in Zhejiang, China

Wenchao Zhang, Wei Wang, Lin Jun-fen et al. · International Journal of Environmental Research and Public Health · 2017 · 39 citations · Full text

Storm Surge, Structured Questionnaire, Rural Residents +17

Narrative or non-narrative? The effects of short video content structure on mental simulation and resort brand attitude

Xin Wang, Ivan Ka Wai Lai, Yan Lu et al. · Journal of Hospitality Marketing & Management · 2023 · 35 citations

Digital Marketing, Consumer Research, Hospitality +25