Concepedia

Helen McGrath

HM

Statistics

Publications

25

Citations

1.3K

H-Index

18

Active since

1956

Affiliations

Waterford Institute of Technology(Current)

University College Cork

Australian Catholic University

Deakin University

Helen McGrath is an author at Waterford Institute of Technology specializing in strategic management, business, and entrepreneurial strategy.

Publications per year

1956–2023

25

Publications

25

Digital engagement strategies and tactics in social media marketing

Conor Drummond, Thomas O’Toole, Helen McGrath · European Journal of Marketing · 2020 · 162 citations

Business, Entrepreneurship, Marketing +11

The impact of social media on resource mobilisation in entrepreneurial firms

Conor Drummond, Helen McGrath, Thomas O’Toole · Industrial Marketing Management · 2017 · 150 citations · Full text

Management, Entrepreneurship, Strategic Management +16

PROSPER: A New Framework for Positive Education

Toni Noble, Helen McGrath · Psychology of Well-Being Theory Research and Practice · 2015 · 134 citations · Full text

Education, Educational Psychology, Psychology +13

The positive educational practices framework: A tool for facilitating the work of educational psychologists in promoting pupil wellbeing

Toni Noble, Helen McGrath · Educational and Child Psychology · 2008 · 118 citations

Public Health, Educational Psychology, Psychology +15

Enablers and inhibitors of the development of network capability in entrepreneurial firms: A study of the Irish micro-brewing network

Helen McGrath, Thomas O’Toole · Industrial Marketing Management · 2013 · 89 citations

Business, Entrepreneurship, Strategic Management +13

1–5 of 25