Concepedia

Nada Nasr

NN

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Publications

2

Citations

1.1K

H-Index

2

Active since

1998

Affiliations

Boston University(Current)

Nada Nasr is an author at Boston University specializing in global strategy, international business, and corporate governance.

Top concepts

Publications per year

1998–1998

2

Publications

2

Customer lifetime value: Marketing models and applications

Paul D. Berger, Nada Nasr · Journal of Interactive Marketing · 1998 · 981 citations

Control techniques and upward flow of information in franchising in distant markets: conceptualization and preliminary evidence

Rajiv P. Dant, Nada Nasr · Journal of Business Venturing · 1998 · 166 citations · Full text

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