Jie Fang - Concepedia

Author

Jie Fang

Also Known As

Jie Fang

Publications

148

Citations

H-Index

Concepts

All Affiliations

Jie Fang is an author at University of Nottingham Ningbo China specializing in interactive marketing, digital marketing, and management.

#	Concept	H-Index	Publications	Citations
1	Management	4	4	102
2	Business	3	3	82
3	Education	1	1	26
4	Communication	1	1	20
5	Educational Psychology	1	1	26

Jie Fang

Publications

128

Citations

H-Index

Page 1

	Year	Citations
Retaining customers with in-store mobile usage experience in omni-channel retailing: The moderating effects of product information overload and alternative attractiveness Jie Fang, Hefu Liu, Yang Li, Electronic Commerce Research and Applications Customer SatisfactionAlternative AttractivenessOnline Customer BehaviorMobile MarketingMobile Commerce	2021	50
The influence of school climate on teachers’ job satisfaction: The mediating role of teachers’ self-efficacy Jie Fang, Zhanyong Qi PLoS ONE Job SatisfactionTeacher EducationSelf-efficacy TheoryPerformance StudiesEducational Psychology	2023	26
Balance cues of online-offline channel integration: Considering the moderating role of customer's showrooming motivation Jie Fang, Hefu Liu, Yang Li Information & Management Customer SatisfactionOnline Customer BehaviorBalance CuesDigital MarketingOnline-offline Channel Integration	2021	20
Omni‐channel retailing on platforms: Disentangling the effects of channel integration and inter‐platform function usage difference Jie Fang, Hefu Liu, Zhao Cai, Journal of Operations Management Consumer UncertaintyDigital MarketingConsumer ResearchOnline Customer BehaviorBuying Behavior	2022	18
Disentangling the relationship between omnichannel integration and customer trust: a response surface analysis Yang Li, Jie Fang, Shuai Yuan, Internet Research Customer ExperienceCustomer SatisfactionConsumer UncertaintyResponse Surface AnalysisDigital Marketing	2023	14

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