Concepedia

Nancy C. Peat

NC

Statistics

Publications

3

Citations

391

H-Index

3

Active since

1975

Affiliations

Kansas State University(Current)

Nancy C. Peat is an author at Kansas State University specializing in management, consumer research, and customer satisfaction.

Top concepts

Publications per year

1975–1980

3

Publications

3

Conceptual and Methodological Issues in Consumer Satisfaction Research

Stephen A. LaTour, Nancy C. Peat · ACR North American Advances · 1979 · 335 citations

, , +6

The Role of Situationally-Produced Expectations, Others' Experiences, and Prior Experience in Determining Consumer Satisfaction

Stephen A. LaTour, Nancy C. Peat · ACR North American Advances · 1980 · 44 citations

, , +14

A Comment on “Identifying Buyers of a Major Automotive Innovation”

Nancy C. Peat, James W. Gentry, Thomas L. Brown · Journal of Marketing · 1975 · 12 citations

, , +7

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