Concepedia

James W. Gentry

JW

Statistics

Publications

135

Citations

8.4K

H-Index

45

Active since

1963

Affiliations

University of Nebraska–Lincoln(Current)

University of Maryland, College Park

James W. Gentry is an author at University of Nebraska–Lincoln specializing in marketing, business, and social sciences.

Publications per year

1963–2024

135

Publications

135

Building Understanding of the Domain of Consumer Vulnerability

Stacey Menzel Baker, James W. Gentry, Terri L. Rittenburg · Journal of Macromarketing · 2005 · 846 citations

Business, Marketing, Marketing Management +13

Principles of Marketing Research

James W. Gentry, Richard P. Bagozzi · Journal of Marketing Research · 1995 · 787 citations

Business, Marketing, Marketing Management +10

Characteristics of Adopters and Non-Adopters of Home Computers

Mary Dee Dickerson, James W. Gentry · Journal of Consumer Research · 1983 · 616 citations

Architecture, Information Technology, Demographic Transition +12

Structural analysis of soot agglomerates

R. Samson, George W. Mulholland, James W. Gentry · Langmuir · 1987 · 333 citations

Natural Sciences, Chemistry, Air Pollution +8

Stuck in the Model Trap: The Effects of Beautiful Models in Ads on Female Pre-Adolescents and Adolescents

Mary C. Martin, James W. Gentry · Journal of Advertising · 1997 · 329 citations

Business, Marketing, Social Psychology +13

1–5 of 135