Concepedia

James W. Gentry

JW

Statistics

Publications

132

Citations

8.3K

H-Index

45

Active since

1963

Affiliations

University of Nebraska–Lincoln(Current)

University of Maryland, College Park

James W. Gentry is an author at University of Nebraska–Lincoln specializing in management, marketing, and consumer research.

Top concepts

ManagementMarketingEngineeringConsumer ResearchBusinessConsumer BehaviorSocial SciencesArtsCultureEducation

Publications per year

1963–2021

132

Publications

132

Building Understanding of the Domain of Consumer Vulnerability

Stacey Menzel Baker, James W. Gentry, Terri L. Rittenburg · Journal of Macromarketing · 2005 · 805 citations

Engineering, Context Specific, Consumer Study +18

Principles of Marketing Research

James W. Gentry, Richard P. Bagozzi · Journal of Marketing Research · 1995 · 787 citations

Management, Consumer Research, Consumer Behavior +3

Characteristics of Adopters and Non-Adopters of Home Computers

Mary Dee Dickerson, James W. Gentry · Journal of Consumer Research · 1983 · 614 citations

Assistive Technology, Journal Article Characteristics, Digital Marketing +15

Structural analysis of soot agglomerates

R. Samson, George W. Mulholland, James W. Gentry · Langmuir · 1987 · 331 citations

Altmetrics, Quantitative Methods, Engineering +14

Stuck in the Model Trap: The Effects of Beautiful Models in Ads on Female Pre-Adolescents and Adolescents

Mary C. Martin, James W. Gentry · Journal of Advertising · 1997 · 325 citations

Female Pre-adolescents, Model Trap, Social Psychology +31

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