Concepedia
1
Publications
145
Citations
H-Index
2016
Active since
Affiliations
University of Applied Management Studies(Current)
Adriano Ayres is an author at University of Applied Management Studies.
Publications per year
2016–2016
Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands
Hans Ruediger Kaufmann, Dan Alex Petrovici, Cid Gonçalves Filho et al. · Journal of Business Research · 2016 · 145 citations · Full text
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