Concepedia

Dan Alex Petrovici

DA

Statistics

Publications

23

Citations

1.1K

H-Index

18

Active since

2000

Affiliations

University of Kent(Current)

Newcastle University

Hang Seng University of Hong Kong

École Supérieure de Commerce de Rennes

Dan Alex Petrovici is an author at University of Kent specializing in consumer behavior, business, and marketing.

Publications per year

2000–2019

23

Publications

23

Factors influencing consumer dietary health preventative behaviours

Dan Alex Petrovici, Christopher Ritson · BMC Public Health · 2006 · 150 citations · Full text

Public Health, Health Promotion, Nutrition +17

Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands

Hans Ruediger Kaufmann, Dan Alex Petrovici, Cid Gonçalves Filho et al. · Journal of Business Research · 2016 · 149 citations · Full text

Business, Marketing, Marketing Management +16

Using the h-index to measure the quality of journals in the field of business and management

John Mingers, Frederico Macri, Dan Alex Petrovici · Information Processing & Management · 2011 · 117 citations

Business, Business Administration, Business Economics +3

Determinants and antecedents of general attitudes towards advertising

Dan Alex Petrovici · European Journal of Marketing · 2007 · 116 citations

Business, Marketing, Marketing Management +13

Subsistence Farming, Incomes, and Agricultural Livelihoods in the New Member States of the European Union

Sophia Davidova, L. Fredriksson, Matthew Gorton et al. · Environment and Planning C Government and Policy · 2012 · 65 citations

Social Sciences, Agricultural Economics, Economics +17

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