Concepedia

Brett Boyle

BB

Statistics

Publications

4

Citations

786

H-Index

4

Active since

1992

Affiliations

DePaul University(Current)

Brett Boyle is an author at DePaul University specializing in marketing management, marketing, and channel partner management.

Publications per year

1992–2019

4

Publications

4

Influence Strategies in Marketing Channels: Measures and Use in Different Relationship Structures

Brett Boyle, F. Robert Dwyer, Robert A. Robicheaux et al. · Journal of Marketing Research · 1992 · 440 citations

Management, Marketing, Marketing Management +14

Influence Strategies in Marketing Channels: Measures and Use in Different Relationship Structures

Brett Boyle, F. Robert Dwyer, Robert A. Robicheaux et al. · Journal of Marketing Research · 1992 · 237 citations

Management, Marketing, Marketing Management +14

Computational strategies for the automated design of RNA nanoscale structures from building blocks using NanoTiler

Eckart Bindewald, Calvin Grunewald, Brett Boyle et al. · Journal of Molecular Graphics and Modelling · 2008 · 90 citations · Full text

Life Sciences, Bioinformatics, Molecular Biology +16

Capitalizing on Faith: A Cross-Cultural Examination of Consumer Responses to the Use of Religious Symbols in Advertising

Morris Kalliny, Salma Ghanem, Matthew B. Shaner et al. · Journal of Global Marketing · 2019 · 19 citations

Business, Marketing, Marketing Management +17

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