Concepedia
Statistics
Publications
10
Citations
267
H-Index
Active since
2010
Affiliations
Multimedia University(Current)
International Shariʽah Research Academy for Islamic Finance
Kim Piew Lai is an author at Multimedia University specializing in marketing, business, and marketing management.
Publications per year
2010–2021
The effects of service quality and perceived price on revisit intention of patients: the Malaysian context
Kim Piew Lai, Yuen Yee Yen, Chong Siong Choy · International Journal of Quality and Service Sciences · 2020 · 47 citations
Business, Health Behavior, Marketing +17
Leadership empowerment behaviour on safety officer and safety teamwork in manufacturing industry
David Yoon Kin Tong, Devinaga Rasiah, Xue Fa Tong et al. · Safety Science · 2014 · 45 citations
Management, Leadership, Organizational Behavior +16
An explorative study of shopper-based salient e-servicescape attributes: A Means-End Chain approach
Kim Piew Lai, Siong Choy Chong, Hishamuddin Ismail et al. · International Journal of Information Management · 2014 · 45 citations
Business, Marketing, Marketing Management +13
Effect of Innovation to the Success of Female Entrepreneurs
Kim Piew Lai, Robert Jeyakumar Nathan, Khong Sin Tan et al. · Journal of Innovation Management in Small and Medium Enterprises · 2010 · 34 citations · Full text
Management, Entrepreneurship, Innovation Management +7
Ladies' purchase intention during retail shoes sales promotions
David Yoon Kin Tong, Kim Piew Lai, Xue Fa Tong · International Journal of Retail & Distribution Management · 2012 · 27 citations
Business, Marketing, Marketing Management +15
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