Scott A. Thompson

Brand Communities and New Product Adoption:The Influence and Limits of Oppositional Loyalty

Scott A. Thompson, Rajiv K. Sinha · Journal of Marketing · 2008 · 356 citations

Customer Satisfaction, Consumer Research, Brand Strategy +17

Brand Communities and New Product Adoption: The Influence and Limits of Oppositional Loyalty

Scott A. Thompson, Rajiv K. Sinha · Journal of Marketing · 2008 · 137 citations

Customer Satisfaction, Brand Strategy, Consumer Research +17

Assessing biodiversity with species accumulation curves; inventories of small reptiles by pit‐trapping in Western Australia

Graham G. Thompson, Philip C. Withers, Eric R. Pianka et al. · Austral Ecology · 2003 · 115 citations

Biodiversity, Western Australia, Engineering +9

Marketing, get ready to rumble—How rivalry promotes distinctiveness for brands and consumers

Johannes Berendt, Sebastian Uhrich, Scott A. Thompson · Journal of Business Research · 2018 · 57 citations · Full text

Consumer Uncertainty, Brand Equity, Personal Branding +12

Determining adequate trapping effort and species richness using species accumulation curves for environmental impact assessments

Graham G. Thompson, Scott A. Thompson, Philip C. Withers et al. · Austral Ecology · 2007 · 44 citations

Biodiversity, Engineering, Specie Interaction +13