Concepedia

Michael Stros

MS

Statistics

Publications

3

Citations

171

H-Index

3

Active since

2009

Affiliations

Swiss Distance University of Applied Sciences(Current)

Michael Stros is an author at Swiss Distance University of Applied Sciences specializing in marketing, business, and pharmaceutical markets.

Publications per year

2009–2021

3

Publications

3

Critical factors characterizing consumers’ intentions to use drones for last-mile delivery: Does delivery risk matter?

Christian Nedu Osakwe, Marek Hudík, David Říha et al. · Journal of Retailing and Consumer Services · 2021 · 123 citations

, , +16

Marketing dimensions in the prescription pharmaceutical industry: a systematic literature review

Michael Stros, Nick Lee · Journal of Strategic Marketing · 2014 · 35 citations

, , +15

The relevance of marketing activities in the Swiss prescription drugs market

Michael Stros, Juerg Hari, John Marriott · International Journal of Pharmaceutical and Healthcare Marketing · 2009 · 13 citations · Full text

, , +8

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