Concepedia
Statistics
Publications
5
Citations
123
H-Index
Active since
2010
Affiliations
Pusan National University(Current)
Central Connecticut State University
Yeungnam University College
Yeungnam University
Taeseok Rho is an author at Pusan National University specializing in customer satisfaction, marketing, and marketing management.
Publications per year
2010–2015
The Impact of Customer Education on Customer Loyalty Through Service Quality
Mun-Shik Suh, Henry Greene, Baiastan Israilov et al. · Services Marketing Quarterly · 2015 · 44 citations
Management, Marketing, Marketing Management +17
Influence of customer–firm relationships on customer participation in the service industry
Jinwoo Ahn, Taeseok Rho · Service Business · 2014 · 32 citations
Business, Marketing, Marketing Management +16
The Role of Relationships in Service Failure: A Cross-Cultural Study—United States, China, and Korea
Mun-Shik Suh, Henry Greene, Taeseok Rho et al. · Services Marketing Quarterly · 2013 · 18 citations
Business, Marketing, Marketing Management +13
The Role of Friendship in Relationship Marketing, Investigated in the Retail Service Industries
Jinwoo Ahn, Jung-Won Ock, Henry Greene et al. · Services Marketing Quarterly · 2014 · 18 citations
Business, Marketing, Marketing Management +12
A study on the voluntary determinants of customer participation and effects on service quality in service encounter - focused on self-determination theory -
Mun-Shik Suh, Taeseok Rho, 안진우 · Journal of Consumption Culture · 2010 · 11 citations · Full text
Business, Marketing, Marketing Management +17
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