Concepedia

Jung-Won Ock

JO

Statistics

Publications

2

Citations

34

H-Index

2

Active since

2008

Affiliations

Yeungnam University(Current)

Jung-Won Ock is an author at Yeungnam University specializing in relationship marketing, business, and customer loyalty.

Publications per year

2008–2014

2

Publications

2

The Role of Friendship in Relationship Marketing, Investigated in the Retail Service Industries

Jinwoo Ahn, Jung-Won Ock, Henry Greene et al. · Services Marketing Quarterly · 2014 · 18 citations

, , +12

A Study on the Relationship Between Online Community Characteristics and Loyalty : Focused on Mediating Roles of Self-Congruency, Consumer Experience, and Consumer to Consumer Interactivity

Moon-Tae Kim, Jung-Won Ock · Journal of Global Scholars of Marketing Science · 2008 · 16 citations

, , +15

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