Concepedia

Mercy Toni

MT

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Publications

1

Citations

12

H-Index

1

Active since

2022

Mercy Toni is an author specializing in consumer engagement, customer satisfaction, and interactive marketing.

Top concepts

Publications per year

2022–2022

1

Publications

1

EXAMINING THE EFFECT OF ELECTRONIC WORD OF MOUTH (EWOM) COMMUNICATION ON PURCHASE INTENTION: A QUANTITATIVE APPROACH

Anshu Rani, Mercy Toni, H. N. Shivaprasad · Journal of Content Community and Communication · 2022 · 12 citations · Full text

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