Salma S. Abed

Social commerce adoption using TOE framework: An empirical investigation of Saudi Arabian SMEs

Salma S. Abed · International Journal of Information Management · 2020 · 418 citations

Social Commerce Adoption, Saudi Arabian Smes, Technology Acceptance Model +9

The role of meta-UTAUT factors, perceived anthropomorphism, perceived intelligence, and social self-efficacy in chatbot-based services?

Janarthanan Balakrishnan, Salma S. Abed, Paul Jones · Technological Forecasting and Social Change · 2022 · 241 citations · Full text

Chatbot, Engineering, Social Psychology +16

Consumer adoption of mobile payment services during COVID-19: extending meta-UTAUT with perceived severity and self-efficacy

Nitin Upadhyay, Shalini Upadhyay, Salma S. Abed et al. · International Journal of Bank Marketing · 2022 · 180 citations · Full text

Customer Satisfaction, Effort Expectancy, Consumer Research +19

Social media as a bridge to e-commerce adoption in SMEs: A systematic literature review

Salma S. Abed, Yogesh K. Dwivedi, Michael D. Williams · The Marketing Review · 2015 · 123 citations

Online Customer Behavior, Systematic Literature Review, Social Media +15

Social commerce as a business tool in Saudi Arabia's SMEs

Salma S. Abed, Yogesh K. Dwivedi, Michael D. Williams · International Journal of Indian Culture and Business Management · 2016 · 65 citations

Social Media, Economic Development, Saudi Arabia +15