Concepedia

John R. Ronchetto

JR

8

Publications

613

Citations

8

H-Index

1985

Active since

Affiliations

University of San Diego(Current)

Chapman University

Arizona State University

John R. Ronchetto is an author at University of San Diego specializing in business, management, and marketing.

Top concepts

BusinessMarketingManagementBusiness StrategyStrategic ManagementMarketing ManagementBusiness AnalyticsMarketing StrategyOrganizational SystemsStrategy

Publications per year

1985–1996

8

Publications

8

Tracing Emergent Processes in Marketing Strategy Formation

Michael D. Hutt, Peter H. Reingen, John R. Ronchetto · Journal of Marketing · 1988 · 193 citations

Strategic Marketing Processes, Corporate Strategy, Process Perspective +13

Embedded Influence Patterns in Organizational Buying Systems

John R. Ronchetto, Michael D. Hutt, Peter H. Reingen · Journal of Marketing · 1989 · 150 citations

Consumer Research, Social Influence, Business Analytics +17

Tracing Emergent Processes in Marketing Strategy Formation

Michael D. Hutt, Peter H. Reingen, John R. Ronchetto · Journal of Marketing · 1988 · 91 citations

Strategic Marketing Processes, Corporate Strategy, Process Perspective +13

Embedded Influence Patterns in Organizational Buying Systems

John R. Ronchetto, Michael D. Hutt, Peter H. Reingen · Journal of Marketing · 1989 · 65 citations

Organizational Systems, Organizational System, Organizational Structure +9

Selling Centers and Buying Centers: Formulating Strategic Exchange Patterns

Michael D. Hutt, Wesley J. Johnston, John R. Ronchetto · Journal of Personal Selling and Sales Management · 1985 · 54 citations

Market Design, Product Management, Management +19

Rows per page

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