José Ramón Segarra-Moliner

Relationship quality in business to business: a cross‐cultural perspective from universities

José Ramón Segarra-Moliner, Miguel Ángel Moliner Tena, Javier Sánchez · Marketing Intelligence & Planning · 2013 · 59 citations · Full text

Business, Marketing, Business-to-business Marketing +14

Customer equity and CLV in Spanish telecommunication services

José Ramón Segarra-Moliner, Miguel Ángel Moliner Tena · Journal of Business Research · 2016 · 54 citations · Full text

Business, Marketing, Marketing Management +8

Service Quality and Customer Loyalty in a Post-Crisis Context. Prediction-Oriented Modeling to Enhance the Particular Importance of a Social and Sustainable Approach

Diego Monferrer, José Ramón Segarra-Moliner, Marta Estrada et al. · Sustainability · 2019 · 21 citations · Full text

Business, Marketing, Marketing Management +12

How Do Remuneration Committees Affect Corporate Social Responsibility Disclosure? Empirical Evidence from an International Perspective

Inmaculada Bel‐Oms, José Ramón Segarra-Moliner · Sustainability · 2022 · 14 citations · Full text

Management, Corporate Governance, Organization Studies +11

Engaging in customer citizenship behaviours to predict customer lifetime value

José Ramón Segarra-Moliner, Miguel Ángel Moliner Tena · Journal of Marketing Analytics · 2022 · 12 citations · Full text

Business, Marketing, Marketing Management +14