Concepedia

Preeti Tak

PT

7

Publications

625

Citations

7

H-Index

2016

Active since

Affiliations

Indian Institute of Foreign Trade(Current)

Institute of Management Technology

Preeti Tak is an author at Indian Institute of Foreign Trade specializing in management, marketing, and customer satisfaction.

ORCID

Top concepts

Publications per year

2016–2023

7

Publications

7

Using UTAUT 2 model to predict mobile app based shopping: evidences from India

Preeti Tak, Savita Panwar · Journal of Indian Business Research · 2017 · 219 citations

, , +24

Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse

Yogesh K. Dwivedi, Nir Kshetri, Laurie Hughes et al. · Information Systems Frontiers · 2023 · 190 citations · Full text

Understanding continuance intention to play online games: roles of self-expressiveness, self-congruity, self-efficacy, and perceived risk

Tripti Sharma, Juho Hamari, Ankit Kesharwani et al. · Behaviour and Information Technology · 2020 · 90 citations

Examining Travel Mobile App Attributes and Its Impact on Consumer Engagement: An Application of S-O-R Framework

Preeti Tak, Mansi Gupta · Journal of Internet Commerce · 2021 · 73 citations

Understanding Continuance Intention to Play Online Games: The Roles of Hedonic Value, Utilitarian Value and Perceived Risk

Tripti Sharma, Preeti Tak, Ankit Kesharwani · Journal of Internet Commerce · 2020 · 32 citations

, , +23

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