Pauliina Ulkuniemi - Concepedia

Concepedia

Author

Pauliina Ulkuniemi

University of Oulu ORCID

Also Known As

P. Ulkuniemi, PAULIINA ULKUNIEMI, Pauliina Ulkuniemi, Ulkuniemi, Pauliina

56

Publications

1.4K

Citations

20

H-Index

135

Concepts

All Affiliations

University of Oulu Nicolaus Copernicus University

PU

About

Pauliina Ulkuniemi is an author at University of Oulu specializing in business, management, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	20	24	1.3K
2	Engineering	5	5	217
3	Arts	4	4	337
4	Education	2	2	114
5	Health Sciences	2	2	50

Pauliina Ulkuniemi

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29

Publications

1.4K

Citations

20

H-Index

	Year	Citations
Modularity in developing business services by platform approach Saara Pekkarinen, Pauliina Ulkuniemi The International Journal of Logistics Management Logistics ProcessesBusiness IntelligenceServices ManagementPlatform ApproachModular Service Platform	2008	218
The role of digital channels in industrial marketing communications Heikki Karjaluoto, Nora Mustonen, Pauliina Ulkuniemi Journal of Business and Industrial Marketing Digital MarketingBrand StrategyIndustrial Marketing CommunicationsCommunicationDistribution Channels	2015	163
Analysis of content creation in social media by B2B companies Lauri Huotari, Pauliina Ulkuniemi, Saila Saraniemi, Journal of Business and Industrial Marketing Business-to-business ResearchDigital MarketingEmerging MediaMedia InnovationSocial Media Tools	2015	123
End-user engagement within innovative public procurement practices: A case study on public–private partnership procurement Hannu Torvinen, Pauliina Ulkuniemi Industrial Marketing Management MarketingPublic ProcurementOrganizational SystemsPublic EngagementPublic–private Partnership Procurement	2016	95
Developing the value perception of the business customer through service modularity Emmi Rahikka, Pauliina Ulkuniemi, Saara Pekkarinen Journal of Business and Industrial Marketing Service ProviderCustomer SatisfactionCustomer ExperienceServices ManagementProject Management	2011	81
Restructuring existing value networks to diffuse sustainable innovations in food packaging Outi Keränen, Hanna Komulainen, Tuula Lehtimäki, Industrial Marketing Management Food PackagingEngineeringEco-innovationSustainable Food SystemSustainable Development	2020	70
Retailers' different value perceptions of mobile advertising service Hanna Komulainen, Tuija Mainela, Jaana Tähtinen, International Journal of Service Industry Management Service ProviderCustomer SatisfactionConsumer UncertaintyDigital MarketingConsumer Research	2007	57
Twists and turns of triadic business relationship recovery Anniina Salo, Jaana Tähtinen, Pauliina Ulkuniemi Industrial Marketing Management Relationship MarketingOrganizational CommunicationInterorganizational RelationshipManagementBusiness	2009	49
Purchasing as market-shaping: The case of component-based software engineering Pauliina Ulkuniemi, Luís Araújo, Jaana Tähtinen Industrial Marketing Management Software MaintenanceSoftware ComponentEngineeringComponent-based Software EngineeringBusiness	2014	48
Changing the market for a sustainable innovation Outi Keränen, Tuula Lehtimäki, Hanna Komulainen, Industrial Marketing Management EngineeringEco-innovationSustainable DevelopmentGreen InnovationSustainable Innovation	2022	42

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