Concepedia

Mariko Nakahara

MN

1

Publications

14

Citations

1

H-Index

2007

Active since

Affiliations

University of Tsukuba(Current)

Mariko Nakahara is an author at University of Tsukuba specializing in advertising, mobile marketing, and business.

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Publications per year

2007–2007

1

Publications

1

Stimulating customer response to promotions: The case of mobile phone coupons

Fumiyo N. Kondo, Yasuhiro Uwadaira, Mariko Nakahara · Journal of Targeting Measurement and Analysis for Marketing · 2007 · 14 citations · Full text

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