Concepedia

David A. Jaud

DA

8

Publications

170

Citations

8

H-Index

2019

Active since

Affiliations

Kedge Business School(Current)

Massey University

The University of Adelaide

David A. Jaud is an author at Kedge Business School specializing in psychology, behavioral decision making, and consumer research.

Top concepts

PsychologyConsumer ResearchBehavioral Decision MakingMarketingManagementPublic HealthHealth BehaviorSocial SciencesConsumer CultureConsumer Behavior

Publications per year

2019–2024

8

Publications

8

The effect of text-only versus text-and-image wine labels on liking, taste and purchase intentions. The mediating role of affective fluency

David A. Jaud, Valentyna Melnyk · Journal of Retailing and Consumer Services · 2019 · 50 citations · Full text

Mediating Role, Behavioral Decision Making, Digital Marketing +12

Enhancing Consumer Well-Being and Behavior with Spiritual and Fantasy Advertising

Sarah Dodds, David A. Jaud, Valentyna Melnyk · Journal of Advertising · 2021 · 33 citations

Engagement in vice food and beverage consumption: The role of perceived lack of control

Renaud Lunardo, David A. Jaud, Esther Jaspers · Psychology and Marketing · 2022 · 26 citations · Full text

Behavioral Decision Making, Public Health Nutrition, Consumer Research +22

The ability of experience design characteristics to elicit epistemic value, hedonic value, and visitor satisfaction in a wine museum

Frédéric Ponsignon, David A. Jaud, François Durrieu et al. · International Journal of Contemporary Hospitality Management · 2024 · 16 citations

The narcissistic wine consumer: How social attractiveness associated with wine prompts narcissists to engage in wine consumption

Renaud Lunardo, David A. Jaud, Armando Maria Corsi · Food Quality and Preference · 2020 · 14 citations

Social Identity, Behavioral Sciences, Personality Psychology +15

Rows per page

1–5 of 8