Concepedia

Jiaming Fang

JF

29

Publications

2.1K

Citations

22

H-Index

2007

Active since

Affiliations

University of Electronic Science and Technology of China(Current)

Eastern Illinois University

University of North Texas

Ohio Northern University

Decision Sciences (United States)

Jiaming Fang is an author at University of Electronic Science and Technology of China specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchCustomer SatisfactionInteractive MarketingBusinessCommunicationConsumer BehaviorDigital MarketingArts

Publications per year

2007–2024

29

Publications

29

Design and performance attributes driving mobile travel application engagement

Jiaming Fang, Zhirong Zhao, Chao Wen et al. · International Journal of Information Management · 2017 · 343 citations

Customer Satisfaction, Design, Performance Attributes +8

COVID-19: fear appeal favoring purchase behavior towards personal protective equipment

Prince Clement Addo, Jiaming Fang, Nora Bakabbey Kulbo et al. · Service Industries Journal · 2020 · 322 citations

Behavioral Decision Making, Consumer Study, Fear Appeals +21

Customer engagement and purchase intention in live-streaming digital marketing platforms

Prince Clement Addo, Jiaming Fang, Andy Ohemeng Asare et al. · Service Industries Journal · 2021 · 194 citations

Customer Satisfaction, Digital Marketing, Traditional E-commerce +17

Co-viewing Experience in Video Websites: The Effect of Social Presence on E-Loyalty

Jiaming Fang, Lei Chen, Chao Wen et al. · International Journal of Electronic Commerce · 2018 · 143 citations

Transactional quality, relational quality, and consumer e-loyalty: Evidence from SEM and fsQCA

Jiaming Fang, Yunfei Shao, Chao Wen · International Journal of Information Management · 2016 · 126 citations

Customer Satisfaction, Relationship Marketing, Transactional Quality +13

Rows per page

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