23
Publications
693
Citations
17
H-Index
2011
Active since
James Cronin is an author at Lancaster University specializing in culture, marketing, and consumer culture.
Top concepts
CultureMarketingConsumer CultureArtsEducationPopular CultureConsumer ResearchContemporary CultureFood ChoiceMedia Studies
Publications per year
2011–2023
23
23
Charismatic authority and the YouTuber
Hayley Cocker, James Cronin · Marketing Theory · 2017 · 103 citations
British Youtube Personalities, Emerging Media, Media Innovation +22
“Eat like a man”. A social constructionist analysis of the role of food in men’s lives
Mark A. Newcombe, Mary McCarthy, James Cronin et al. · Appetite · 2012 · 83 citations
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