Brinda Sampat

The dark side of FinTech in financial services: a qualitative enquiry into FinTech developers’ perspective

Brinda Sampat, Emmanuel Mogaji, Nguyen Phong Nguyen · International Journal of Bank Marketing · 2023 · 114 citations

Financial Practice, Financial Services Operations, Fintech +22

Customer Brand Engagement through Chatbots on Bank Websites– Examining the Antecedents and Consequences

Harinder Hari, Radha Iyer, Brinda Sampat · International Journal of Human-Computer Interaction · 2021 · 90 citations

Customer Experience, Customer Satisfaction, Customer Brand Engagement +18

Fake or real news? Understanding the gratifications and personality traits of individuals sharing fake news on social media platforms

Brinda Sampat, Sahil Raj · Aslib Journal of Information Management · 2022 · 80 citations

Fake News, Emerging Media, Online Communication +24

An empirical analysis of facilitators and barriers to the hybrid work model: a cross-cultural and multi-theoretical approach

Brinda Sampat, Sahil Raj, Abhishek Behl et al. · Personnel Review · 2022 · 49 citations

Project Management, Work Organization, Health Psychology +27

Can gamification help green supply chain management firms achieve sustainable results in servitized ecosystem? An empirical investigation

Abhishek Behl, Brinda Sampat, Jighyasu Gaur et al. · Technovation · 2023 · 37 citations · Full text

Green Marketing, Sustainable Results, Sustainable Development +16