Concepedia

Brady Hodges

BH

3

Publications

63

Citations

3

H-Index

2021

Active since

Affiliations

University of Missouri(Current)

Cornell University

Brady Hodges is an author at University of Missouri specializing in management, marketing, and consumer research.

Top concepts

Publications per year

2021–2023

3

Publications

3

Standing out from the crowd: When and why color complexity in social media images increases user engagement

Vamsi K. Kanuri, Christian Hughes, Brady Hodges · International Journal of Research in Marketing · 2023 · 31 citations

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Intel Inside: The Linguistic Properties of Effective Slogans

Brady Hodges, Zachary Estes, Caleb Warren · Journal of Consumer Research · 2023 · 17 citations · Full text

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In the Eye of the Beholder: The Interplay of Numeracy and Fluency in Consumer Response to 99-Ending Prices

Brady Hodges, Haipeng Chen · Journal of Consumer Research · 2021 · 15 citations

, , +23

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