Concepedia

Author

Xuan Zhou

Nanyang Technological UniversityORCID

Also Known As

, Xuan Zhou, Zhou, Xuan

17

Publications

156

Citations

6

H-Index

34

Concepts

All Affiliations

Nanyang Technological University
XZ

About

Xuan Zhou is an author at Nanyang Technological University specializing in consumer behavior, interactive marketing, and consumer engagement.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Arts

2

2

43

2

Management

2

2

43

3

Communication

2

2

43

4

Marketing

2

2

43

5

Business

1

1

30

Xuan Zhou

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4

Publications

128

Citations

4

H-Index

YearCitations

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