Concepedia

David J. Good

DJ

22

Publications

968

Citations

18

H-Index

1989

Active since

Affiliations

University of Central Missouri(Current)

Grand Valley State University

University of Idaho

College of Business Administration

University of Missouri

David J. Good is an author at University of Central Missouri specializing in marketing, management, and business.

Top concepts

BusinessMarketingManagementCustomer SatisfactionSales ManagementConsumer ResearchBusiness StrategyDigital MarketingMarketing ManagementStrategic Management

Publications per year

1989–2013

22

Publications

22

The impact of information technology on individual and firm marketing performance

Robert W. Stone, David J. Good, Lori Baker-Eveleth · Behaviour and Information Technology · 2006 · 93 citations

Marketing Analytics, Customer Satisfaction, Digital Marketing +15

Impact of the consideration of future sales consequences and customer‐oriented selling on long‐term buyer‐seller relationships

Roberta J. Schultz, David J. Good · Journal of Business and Industrial Marketing · 2000 · 80 citations

Customer Satisfaction, Reward Systems, Consumer Research +18

Social media usage: an investigation of B2B salespeople

Roberta J. Schultz, Charles H. Schwepker, David J. Good · American Journal of Business · 2012 · 72 citations

Business-to-business Research, Digital Marketing, Online Communication +17

Marketing Control and Sales Force Customer Orientation

Charles H. Schwepker, David J. Good · Journal of Personal Selling and Sales Management · 2004 · 71 citations · Full text

Performance Management, Customer Satisfaction, Employee Attitude +15

Sales Management’s Influence on Employment and Training in Developing an Ethical Sales Force

Charles H. Schwepker, David J. Good · Journal of Personal Selling and Sales Management · 2007 · 67 citations

Customer Satisfaction, Sales Management ’, Human Resource Management +17

Rows per page

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