Concepedia

Phoebe Wong

PW

8

Publications

363

Citations

8

H-Index

1998

Active since

Affiliations

Hong Kong Polytechnic University(Current)

Lancaster University

Phoebe Wong is an author at Hong Kong Polytechnic University specializing in education, higher education, and communication.

Top concepts

EducationHigher EducationMarketingManagementCommunicationArtsTrustE-learningPersuasionSocial Sciences

Publications per year

1998–2020

8

Publications

8

Does consumer sentiment forecast household spending?

C. Simon Fan, Phoebe Wong · Economics Letters · 1998 · 195 citations

Economics, Consumer Economics, Management +6

Consumption narratives of extended possessions and the extended self

Phoebe Wong, Margaret K. Hogg, Markus Vanharanta · Journal of Marketing Management · 2012 · 46 citations

East Asian Studies, Consumer Research, Narrative And Identity +16

Examining the impact of perceived source credibility on attitudes and intentions towards taking advice from others on university choice

Phoebe Wong, Peggy M. L. Ng, Daisy Lee et al. · International Journal of Educational Management · 2019 · 34 citations

Behavioral Decision Making, Education, Social Influence +18

Online search for information about universities: a Hong Kong study

Phoebe Wong, Daisy Lee, Peggy M. L. Ng · International Journal of Educational Management · 2018 · 29 citations

Digital Marketing, Information Seeking, Education +17

Students’ choice of sub-degree programmes in self-financing higher education institutions in Hong Kong

Phoebe Wong, Peggy M. L. Ng, Connie Mak et al. · Higher Education · 2015 · 22 citations

Higher Education Finance, Hong Kong, Education +4

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