Concepedia

Rodrigo Castilhos

RC

7

Publications

352

Citations

7

H-Index

2015

Active since

Affiliations

Universidade do Vale do Rio dos Sinos(Current)

Concordia University

Rodrigo Castilhos is an author at Universidade do Vale do Rio dos Sinos specializing in marketing, social sciences, and management.

Top concepts

MarketingManagementSocial SciencesCultureEducationSociologySocial IdentityConsumer CultureConsumer BehaviorConsumer Research

Publications per year

2015–2021

7

Publications

7

An IoT-based smart cities infrastructure architecture applied to a waste management scenario

Patric Marques, Diogo Manfroi, Eduardo Deitos et al. · Ad Hoc Networks · 2018 · 141 citations

Waste Management Scenario, Engineering, Waste Reduction +11

Introducing a spatial perspective to analyze market dynamics

Rodrigo Castilhos, Pierre-Yann Dolbec, Ela Veresiu · Marketing Theory · 2016 · 70 citations

International Marketing, Market Dynamics, Spatial Perspective +16

Conceptualizing spatial types

Rodrigo Castilhos, Pierre-Yann Dolbec · Marketing Theory · 2017 · 42 citations

Housing, Spatial Science, Spatial Theory +12

Consumption, crisis, and coping strategies of lower class families in Brazil: A sociological account

Rodrigo Castilhos, Marcelo Jacques Fonseca, Vera Bavaresco · International Journal of Consumer Studies · 2017 · 30 citations

Socioeconomics, Consumer Study, Social Psychology +22

How Established Organizations Combine Logics to Reconfigure Resources and Adapt to Marketization: A Case Study of Brazilian Religious Schools

Pierre-Yann Dolbec, Rodrigo Castilhos, Marcelo Jacques Fonseca et al. · Journal of Marketing Research · 2021 · 30 citations · Full text

Religiosity, Education, Religious Pluralism +22

Rows per page

1–5 of 7