1
Publications
199
Citations
1
H-Index
2012
Active since
Affiliations
Advertising Educational Foundation(Current)
Todd Powers is an author at Advertising Educational Foundation specializing in communication, social marketing, and consumer behavior.
Top concepts
ArtsBrandingMarketingManagementAdvertisingSocial MediaCommunicationMedia MarketingBrand ManagementSocial Marketing
Publications per year
2012–2012
1
1
Digital and Social Media In the Purchase Decision Process
Todd Powers, Dorothy Advincula, Manila S. Austin et al. · Journal of Advertising Research · 2012 · 199 citations
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