Chang-Gyu Yang - Concepedia

Author

Chang-Gyu Yang

Sogang University ORCID

Also Known As

Chang-Gyu Yang, Changgyu Yang, Chunyu Yang, Jae-Beom Lee, Sang-Gun Lee

Publications

423

Citations

H-Index

Concepts

All Affiliations

Sogang University Ajou University

About

Chang-Gyu Yang is an author at Sogang University specializing in marketing, management, and communication.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	5	5	271
2	Communication	4	4	265
3	Business	3	3	248
4	Arts	2	2	23
5	Public Health	1	1	30

Chang-Gyu Yang

Publications

385

Citations

H-Index

Page 1

	Year	Citations
The influences of advertisement attitude and brand attitude on purchase intention of smartphone advertising Eui-Bang Lee, Sang-Gun Lee, Chang-Gyu Yang Industrial Management & Data Systems Digital MarketingTargeted AdvertisingConsumer ResearchContextual AdvertisingCommunication	2017	212
Perceived Usefulness Factors of Online Reviews: A Study of Amazon.com Sang-Gun Lee, Silvana Trimi, Chang-Gyu Yang Journal of Computer Information Systems	2017	49
A study on the antecedents of healthcare information protection intention Chang-Gyu Yang, Hee Jun Lee Information Systems Frontiers Health PolicyTechnology Acceptance ModelMedical PrivacyInformation BehaviorHealth Insurance	2015	30
A model for analyzing churn effect in saturated markets Sang‐Gun Lee, Ming Yu, Chang-Gyu Yang, Industrial Management & Data Systems	2011	25
Strategies for ICT product diffusion: the case of the Korean mobile communications market Sang-Gun Lee, Eui-Bang Lee, Chang-Gyu Yang Service Business Ict Product DiffusionMobile MarketingMobile CommerceManagementBusiness	2013	18
Entry barrier's difference between ICT and non‐ICT industries Chang-Gyu Yang, Sang‐Gun Lee, Jaebeom Lee Industrial Management & Data Systems Entry BarrierInnovation AdoptionDigital MarketingTechnology AdoptionCompetitive Advantage	2013	18
A study on the antecedents and consequences of satisfaction and dissatisfaction in web portal usage Sang-Gun Lee, Chang-Gyu Yang, sin-bok Lee, Service Business Customer SatisfactionUser PerceptionOnline Customer BehaviorSocial MediaTechnology Acceptance Model	2014	13
Revisiting media selection in the digital era: adoption and usage Yunchu Huang, Chang-Gyu Yang, Heon Baek, Service Business Media StudiesDigital CultureMedium ChangeEmerging MediaDigital Marketing	2015	10
A study on the changes in the ICT industry after the COVID-19 pandemic Chang-Gyu Yang Industrial Management & Data Systems	2022	10

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