John R. Doyle - Concepedia

Author

John R. Doyle

University of Bath ORCID

Also Known As

Doyle, J., Doyle, John, Doyle, John R., J Doyle, J. DOYLE, J. Doyle, J. R. Doyle, J.R Doyle, J.R. Doyle, JOHN DOYLE

192

Publications

5.2K

Citations

H-Index

182

Concepts

All Affiliations

University of Bath Cardiff University York University Durham University

About

John R. Doyle is an author at University of Bath specializing in management, business, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	18	25	2.1K
2	Business	15	20	1.7K
3	Education	6	6	265
4	Engineering	5	5	252
5	Language Studies	3	3	91

John R. Doyle

Publications

4.9K

Citations

H-Index

Page 1

	Year	Citations
Efficiency and Cross-efficiency in DEA: Derivations, Meanings and Uses John R. Doyle, Rodney Green Journal of the Operational Research Society	1994	1.2K
Preference voting and project ranking using DEA and cross-evaluation Rodney H. Green, John R. Doyle, Wade D. Cook European Journal of Operational Research Ranking AlgorithmProject ManagementManagementBusinessEconomic Analysis	1996	313
The interactive effects of colors and products on perceptions of brand logo appropriateness Paul Bottomley, John R. Doyle Marketing Theory Color PsychologyDigital MarketingConsumer ResearchBrand StrategyCommunication	2006	285
The robustness of the asymmetrically dominated effect: Buying frames, phantom alternatives, and in-store purchases John R. Doyle, David O’Connor, Gareth M. Reynolds, Psychology and Marketing Consumer UncertaintyBehavioral Decision MakingConsumer ResearchRevealed PreferenceMarket Design	1999	205
The formation of attitudes towards brand extensions: Testing and generalising Aaker and Keller's model Paul Bottomley, John R. Doyle International Journal of Research in Marketing Customer SatisfactionBrand EquityManagementBusinessConsumer Research	1996	175
Model Based Testing Larry Apfelbaum, John R. Doyle	1997	172
Data envelopment analysis and multiple criteria decision making John R. Doyle, R. Green Omega ProductivityTrade-off AnalysisManagementBusinessMulti-criteria Decision Making	1993	171
A comparison of three weight elicitation methods: good, better, and best Paul Bottomley, John R. Doyle Omega Artificial IntelligenceEngineeringEvaluation MeasureWeight Elicitation MethodsRehabilitation	2001	165
Survey of time preference, delay discounting models John R. Doyle Judgment and Decision Making Behavioral Decision MakingTemporal DiscountingComputational EconomicsManagementExperimental Economics	2013	153
Font appropriateness and brand choice John R. Doyle, Paul Bottomley Journal of Business Research MarketingAdvertisingPositioning (Marketing)FashionConsumer Research	2002	137

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