Concepedia

Gareth M. Reynolds

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Publications

2

Citations

219

H-Index

2

Active since

1999

Affiliations

University of Bath(Current)

University of Wales Institute Cardiff

Gareth M. Reynolds is an author at University of Bath specializing in behavioral decision making, consumer uncertainty, and economics.

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Publications per year

1999–1999

2

Publications

2

The robustness of the asymmetrically dominated effect: Buying frames, phantom alternatives, and in-store purchases

John R. Doyle, David O’Connor, Gareth M. Reynolds et al. · Psychology and Marketing · 1999 · 205 citations

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The robustness of the asymmetrically dominated effect: Buying frames, phantom alternatives, and in‐store purchases

John R. Doyle, David O’Connor, Gareth M. Reynolds et al. · Psychology and Marketing · 1999 · 14 citations

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