Gráinne M. Fitzsimons

Can You See the Real Me? Activation and Expression of the “True Self” on the Internet

John A. Bargh, Katelyn Y. A. McKenna, Gráinne M. Fitzsimons · Journal of Social Issues · 2002 · 1.3K citations

Social Sciences, Psychology, Social Psychology +13

Thinking of you: Nonconscious pursuit of interpersonal goals associated with relationship partners.

Gráinne M. Fitzsimons, John A. Bargh · Journal of Personality and Social Psychology · 2003 · 562 citations · Full text

Social Sciences, Psychology, Social Psychology +8

Automatic Effects of Brand Exposure on Motivated Behavior: How Apple Makes You “Think Different”

Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons · Journal of Consumer Research · 2008 · 488 citations

Business, Marketing, Psychology +12

Transactive goal dynamics.

Gráinne M. Fitzsimons, Eli J. Finkel, Michelle R. vanDellen · Psychological Review · 2015 · 452 citations · Full text

Social Sciences, Psychology, Social Psychology +7

How goal instrumentality shapes relationship evaluations.

Gráinne M. Fitzsimons, James Y. Shah · Journal of Personality and Social Psychology · 2008 · 373 citations

Social Sciences, Psychology, Social Psychology +13