Concepedia

Natalia Velikova

NV

Statistics

Publications

22

Citations

720

H-Index

14

Active since

2011

Affiliations

Texas Tech University(Current)

Hochschule Geisenheim University

Lincoln University

Cardiff Metropolitan University

Banque Populaire

Natalia Velikova is an author at Texas Tech University specializing in marketing, wine consumer behavior, and business.

Publications per year

2011–2023

22

Publications

22

Consumers' environmental and ethical consciousness and the use of the related food products information: The role of perceived consumer effectiveness

Sophie Ghvanidze, Natalia Velikova, Tim H. Dodd et al. · Appetite · 2016 · 157 citations

Business, Marketing, Marketing Management +16

Generation Y and sparkling wines: a cross‐cultural perspective

Steve Charters, Natalia Velikova, Caroline Ritchie et al. · International Journal of Wine Business Research · 2011 · 93 citations · Full text

Business, Marketing, Marketing Management +16

A discrete choice experiment of the impact of consumers’ environmental values, ethical concerns, and health consciousness on food choices

Sophie Ghvanidze, Natalia Velikova, Tim H. Dodd et al. · British Food Journal · 2017 · 92 citations

Agriculture, Food Science, Nutrition +17

Application of Kano model to identification of wine festival satisfaction drivers

Natalia Velikova, Lisa Slevitch, Kimberly Mathe-Soulek · International Journal of Contemporary Hospitality Management · 2017 · 46 citations

Business, Marketing, Marketing Management +16

Are Sustainable Consumers Health Conscious? A Segmentation Study of Wine Consumers

Sophie Ghvanidze, Natalia Velikova, Tim H. Dodd et al. · Journal of Food Products Marketing · 2019 · 32 citations

Social Sciences, Nutrition, Nutritional Sciences +17

1–5 of 22