Concepedia

Author

Antoine Crettaz

Nestlé (Switzerland)

Also Known As

Antoine Crettaz

2

Publications

122

Citations

2

H-Index

10

Concepts

All Affiliations

Nestlé (Switzerland)
AC

About

Antoine Crettaz is an author at Nestlé (Switzerland) specializing in advertising, visual marketing, and brand strategy.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Management

1

1

117

2

Marketing

1

1

117

3

Brand Development

1

1

117

4

Brand Strategy

1

1

117

5

Visual Marketing

1

1

117

Antoine Crettaz

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1

Publications

117

Citations

1

H-Index

YearCitations

The effects of visual rejuvenation through brand logos

Brigitte Müller, Bruno Kocher, Antoine Crettaz

Journal of Business Research

2011

117

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