Concepedia

David P. Wachspress

DP

Statistics

Publications

3

Citations

214

H-Index

3

Active since

1976

Affiliations

Drexel University(Current)

David P. Wachspress is an author at Drexel University specializing in marketing, consumer research, and customer satisfaction.

Top concepts

Publications per year

1976–1977

3

Publications

3

On the Analysis of Qualitative Data in Marketing Research

Paul E. Green, Frank J. Carmone, David P. Wachspress · Journal of Marketing Research · 1977 · 100 citations

, , +17

Consumer Segmentation via Latent Class Analysis

Paul E. Green, Frank J. Carmone, David P. Wachspress · Journal of Consumer Research · 1976 · 83 citations

, , +19

On the Analysis of Qualitative Data in Marketing Research

Paul E. Green, Frank J. Carmone, David P. Wachspress · Journal of Marketing Research · 1977 · 31 citations

, , +3

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